Content Marketing 101
A beginner-friendly guided path through the fundamentals of content marketing -- from building your first strategy to measuring what works.
Build Your Content Strategy
Define your goals, audience, and content pillars before creating anything.
Create a Content Calendar
Plan what to publish, when to publish it, and who owns each piece.
Write Your First Blog Post
Learn the structure of a blog post that ranks and converts.
Distribute Your Content
Publishing is half the job. Learn how to get your content in front of people.
Measure Your ROI
Track what matters and prove content marketing is working.
Calculate Your Content ROI
Use our free calculator to see the projected return on your content investment.
Start Your Content Engine
Put it all into practice. Averi automates strategy, drafting, and publishing in one workflow.